Popular Filipino heartthrob Piolo Pascual and his equally handsome son, Inigo Pascual, made a stop in Davao City recently to celebrate financial freedom! The two Pinoy hunks headlined the #LiveFreePH Freedom Tour in Davao City, where my fellow Dabawenyos were treated to educational booths, exciting promos, and a free concert.
Beginning the journey
A string of activities guided participants to begin their own #LiveFreePH journey. In a bold move, they declared their vision of financial freedom with the “Live Free Freedom Wall.” Then they looked at their current situation, shared their outlook about the future, and pledged support to a community in need through BLISS or “Brighter Life Index: Social Sentiment.” And by joining the “Sun CeleBright” promo, they won free trips to their chosen destinations!
But what made the #LiveFreePH Tour brighter were the Sun Life advisors ready to help those who want to jumpstart their financial freedom journey. Some were so inspired that they chose to become financial advisors themselves.
Pursuing the mission
In front of a jubilant and captivated crowd, the “Freedom Celebration” concert headlined by Piolo and Inigo amplified the mission of financial independence for everyone. Aside from belting his signature hits, Piolo serenaded the winners of the hugely popular “Selfie with Papa P” – where longtime fans get to meet their idol and take home a photo souvenir. Inigo also showed off his dance moves and energized the night with today’s popular hits.
“We want Filipinos to believe that a brighter future is possible. We want them to be inspired to take on their own path towards financial freedom. And that they can start this meaningful journey with the help of our financial advisors,” said Sun Life Chief Marketing Officer Mylene Lopa. The #LiveFreePH Freedom Tour kicked off last year with stops in Pampanga and Iloilo.
Mindanaoan is a multi-awarded blogger, content creator, seasoned social media strategist and publicist with undeniably successful track record. 2012 International Visitor Leadership Program (for global leaders) alumnus and O visa grantee (for people with extraordinary skills and who have risen to the top of their field). Avid traveler and a proud relief operations volunteer. Regular resource person for social media, blogging and content creation. Available for work and travel – [email protected]