Traveloka, the leading travel platform in Southeast Asia, has announced a strategic partnership with Filipino low-cost carrier Cebu Pacific (CEB) to attract more foreign tourists to visit the Philippines by implementing an application programming interface that will allow inbound travelers to explore CEB flights through the travel app.
Aligned with Traveloka’s commitment to helping the tourism industry in Southeast Asia recover from the pandemic, this initiative is expected to positively contribute to the growth of Philippine tourism by making it easier for foreign tourists to explore the country’s exciting destinations.
The Philippines’s tourism sector continues to perform strongly year after year. The Philippine Department of Tourism recorded more than 5.4 million foreign travelers1 visiting the country in 2023, targeting 7.7 million foreign travelers in 20241.
Meanwhile, Traveloka also recorded a 2.5-fold increase in searches to the top five airports in the Philippines in 2024 compared to last year. The five most popular destinations in the Philippines on the Traveloka platform include Manila, Laguindingan, Cebu, Davao, Boracay, and Palawan.
Iko Putera, CEO of Transport Traveloka, said, “Traveloka understands the Philippines’ vast potential for sustainable tourism growth. Therefore, we invite travelers from Indonesia and Southeast Asia to discover new experiences in the Philippines. Our partnership with Cebu Pacific, one of the premier and most affordable airlines for the Philippines, will provide diverse possibilities for travelers and spearhead innovation to deliver optimal solutions for customers. We will also contribute to growth within the tourism industry in the Philippines and the wider region.”
Xander Lao, President and Chief Commercial Officer of Cebu Pacific, said, “We are delighted to collaborate with Traveloka to support the local tourism industry and make traveling to the Philippines much easier. The Philippines is home to some of the world’s best beaches, stunning landscapes, and rich cultural heritage. We encourage travelers from all over the world to fly with Cebu Pacific and experience the beauty of our country, now made more accessible through our partnership with Traveloka.”
The partnership between Traveloka and Cebu Pacific offers international travelers additional flight choices to explore the Philippines and its incredible tourist spots. To make planning adventures in the Philippines even easier, Traveloka also provides special offers for travelers.
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