Along with several CDO Bloggers, I witnessed the launch of the SM ChriSMs campaign and the SM Christmas Centerpiece Light Up Ceremony at SM Cagayan de Oro City last November 12, 2011. This CDO event served as the official launch of the Christmas season in all SM Supermalls around the country.
Top regional and local SM officials were on hand to grace the event. Bossa nova singer Sitti Navarro and Mr. Christmas himself – Santa Claus! – were also there. Right after the light up ceremony, a lot of families had their photos taken at the SM CDO centerpiece.
I was able to take a video using my trusty Flip mino:
Here are some photos during the SM CDO Christmas Light Up Ceremony:
Mindanaoan is a multi-awarded blogger, content creator, seasoned social media strategist and publicist with undeniably successful track record. 2012 International Visitor Leadership Program (for global leaders) alumnus and O visa grantee (for people with extraordinary skills and who have risen to the top of their field). Avid traveler and a proud relief operations volunteer. Regular resource person for social media, blogging and content creation. Available for work and travel – [email protected]